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answer these question on the basis of king tandoori restaurant

Paragraph 2.3 1.4 Styles 12 13 1 5 6 71 8. 9. 10 11 14.-1516 Differentiation (5 marks) Brand Personality: Offering: Benefits: How is your brand personality similar to or different from your competitor's brand personality? How similar or different is your offering compared your competitor's offering? How similar or different are the benefits you are focusing on compared to the benefits your competitor is focusing on? How similar or different is your target market compared to your competitor's target market? What is the best point of differentiation for you to focus on compared to this competitor? Target Market: Differentiation: Your Positioning Statement (6 marks) Target Market: Offering: Ideal for: . One or two sentences describing your target market. A concise description of your offering. You are looking to identify the specific conditions under which your offering is superior to the competing offering. Depending on the situation, you can answer this in a number of different ways, such as: the situation in which your offering is the best option the problem or pain point your offering is best for solving the goal your offering is best for helping customers achieve This can be a specific competitor or a general type of competing offering that available from multiple competitors The reason your offering is superior to the competing offering Using the elements you have identified above, create a concise positioning statement thatphasizes your offering key point of differentiation from computing offering . Better than: Because: Positioning Statement