Question: Case 1 Samsung Exploding Battery Customers (bad news) Samsung experienced the first version of the NOTE7 due to faulty batteries that overheated and exploded in

Case 1 Samsung Exploding Battery Customers (bad news)

Samsung experienced the first version of the NOTE7 due to faulty batteries that overheated and exploded in several incidents. Some lead to injury and bans on airlines. You are the President of Mobile Communications for Samsung Electronics Global in Korea. You are tasked with delivering this bad news to NOTE 7 customers worldwide.

Choose the appropriate form of communication. Why?
Choose the channel (mode) to deliver the message. Why?
Explain what strategy you will use? (Why you are making the request? Why it may benefit the reader? What you want or want reader to do?)

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