Question: Case 3 : Southwest Airlines: Using Human Resources for Competitive Advantage ( HR - 1 A ) Focus Questions: How attractive is the airline industry?

Case 3:
Southwest Airlines: Using Human Resources for Competitive Advantage (HR-1A)
Focus Questions:
How attractive is the airline industry?
Why is Southwest a success? What does Southwest's strategy have to do with its success?
What does it take for Southwest to execute its strategy? (What capabilities are required?)
What does Southwest have that makes these capabilities possible?
How easy is it to imitate Solithwest's success?
What issues should Ann raise at the meeting?
 Case 3: Southwest Airlines: Using Human Resources for Competitive Advantage (HR-1A)

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