Question: Case background: In October 2014, Chinese PC maker Lenovo completed the deal with Google to acquire the Motorola Mobility smartphone business for US$2.91 billion. After
Case background:
In October 2014, Chinese PC maker Lenovo completed the deal with Google to acquire the Motorola Mobility smartphone business for US$2.91 billion. After the acquisition deal was completed, Motorola Mobility became Lenovos wholly-owned subsidiary. Lenovo's CEO Yang Yuanqing stated that The acquisition of such an iconic brand, innovative product portfolio and incredibly talented global team will immediately make Lenovo a strong global competitor in smartphone.
Assignment Question:
To what extent do you think acquiring Motorola Mobility smartphone business can help Lenovo achieve competitive advantage in the global smartphone market? And why?
Search information (e.g. academic articles, books, business magazines, newspapers and other media outlets) relevant to the case and answer the questions by applying relevant theoretical concepts and frameworks introduced in the lecture program.
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