Question: Case : ColorPop Art & Design (Pricing) Case Prompt : How should we price our Live Event Caricatures and Live Event Painting? Team # :

Case: ColorPop Art & Design (Pricing)
Case Prompt: How should we price our Live Event Caricatures and Live Event Painting?
Team #:	Team Name:	Section:

Part 1: Pricing Strategy

Pricing Live Event Caricatures

Note that this is NOT for a customer to purchase one caricature. It is to hire ColorPop artist(s) per hour to create multiple caricatures for guests at an event.

Price

What price/price range should ColorPop charge for (artist/artists to create) Live Event Caricatures? List all elements of your pricing plan.

Calculation

Show and explain the calculations you used to arrive at your pricing.

Strategy

What pricing strategy(ies) and pricing theories went into your decision? Why you believe your pricing is the most strategic? EXPLAIN.

Pricing Live Event Painting

Note that this is for an artist to create ONE live event painting, 24 X 36 in size.

Price

What price/price range should ColorPop charge to create one Live Event Painting? List all elements of your pricing plan.

Calculation

Show and explain the calculations you used to arrive at your pricing.

Strategy

What pricing strategy(ies) and pricing theories went into your decision? Why you believe your pricing is the most strategic? EXPLAIN.

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