Question: Case: Mobileye Could answer below questions from the Harvard Case : Mobileye: 1. Optimistic predictions for the rollout of autonomy vehicles have been famously wrong.
Case: Mobileye
Could answer below questions from the Harvard Case : Mobileye:
1. Optimistic predictions for the rollout of autonomy vehicles have been famously wrong. Looking backwards, why have AVs been so hard to build and roll-out? 2. Look forward to 2026, outline your vision for the future of robotaxis. What can technology deliver over the next five years? Will robotaxis be a big business? Profitable? Global? Niche? What are the barriers to adoption? Can they be overcome? Etc. 3. Evaluate Mobileye's strategy for robotaxis: assess Mobileye's approach to technology, REM and RSS strategy, and mobility-as-a-service. 4. Should Mobileye CEO Shashua recommend to Intel's new CEO to: a) Invest billions of dollars to build-out a global, vertically integrated robotaxi business? b) Use robotaxis as an opportunity to learn and then revert back to a horizontal supplier of AV chips and software? c) Do both? 5. What should be the core elements of strategy that Gelsinger should implement?
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