Question: Case Study 2 : Apple's Design Team In a surprise notice late on Thursday, June 2 0 , 2 0 1 9 , Apple announced
Case Study : Apple's Design Team
In a surprise notice late on Thursday, June Apple announced that its chief design officer, Jonathan "Jony" Ive, would be leaving the company later in the year. Ive was the man behind the design team that created Apple's most iconic productsthe iMac, the MacBook, the iPod, the iPhone, the iPad, and the Apple Watch. Working side by side with Apple's founder, Steve Jobs, Ive led what was arguably the most successful design team in the history of business, and the inspiration for a whole new generation of consumer electronics. It was not an exaggeration to say that ti work of his design team had rescued Apple from the edge of the abyss, and made it one of the most highly valued companies in the world. And now he was moving on
The Announcement
On Thursday, June Ive gathered his design team in their new headquarters at Apple Park. He explained that he was leaving the company, and answered their questions. Just like old times, the gathering felt like family, and it was a fitting way for the design chief to say goodbye.
According to case information, Apple's original person design team was inclusive, shared credit, and emphasized continuous improvement and attention to detail. These behaviors heightened their:
team synergy.
job design.
abilities to work remotely.
job sharing abilities.
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