Question: CASE STUDY 9: A company is considering an on-site kindergarten facility but before taking further steps, it wants to get the reactions of four groups

CASE STUDY 9: A company is considering an on-site kindergarten facility but before

taking further steps, it wants to get the reactions of four groups to the idea: potential

employees, parents of kindergarten age children, single parents with kindergarten-age

children and parents without children of kindergarten-age children.

Q. If the company wants to assess and benchmark the attitudes of the above individuals

towards the appropriateness of the on-site kindergarten facility, then what scale should

be used in the questions related to the individual's attitudes?

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