Question: Case Study: Dhanaraj et al . ( 2 0 1 7 ) , Eli Lilly in India: Rethinking the Joint Venture Strategy Case Questions: Did

Case Study: Dhanaraj et al.(2017), Eli Lilly in India: Rethinking the Joint Venture Strategy
Case Questions:
Did Eli Lilly pursue the right strategy to enter the Indian market?
Carefully consider the evolution of the international joint venture (IJV). Evaluate the 3 successive IJV leaders and identify the unique challenges faced by each.
How would you assess the overall performance of the JV? What did the partners learn from the IJV?
What action would you recommend regarding the Ranbaxy partnership? What are the implications of your recommendation and how would you implement this?

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