Case Study: Falcon Fashion $-$ Optimizing Retail Logistics for a Multi$-$Channel Retailer

Company: Falcon Fashion is a multi$-$channel retailer operating in several regions. They sell a wide range of products including electronics, home goods, apparel, and more. With both online and $($brick$-$and$-$mortar$)$ stores.

Challenge: Falcon Fashion struggles to maintain accurate inventory levels across all channels, leading to stockouts or overstock situations. Also, customers often experience delays in receiving their orders due to inefficient order processing and fulfillment. In addition, the company faces difficulties in reducing transportation costs, especially for last$-$mile deliveries in urban areas.

Q$-$ What do you suggest to the company to eliminate or reduce the above$-$mentioned issues?