Case Study:

Our primary objective in 2013 for the Swim 4 Life Program will employ the methods as outlined below. These methods have been proven successful as they are the same methods we used to launch our program at our current two school sites: Arthur Schomburg Middle School and the Rockmore Education Complex High School. It should be noted that Cooperville Middle School is located in Abbington, where Rockmore is also located, and we fully intend to leverage the relationships weve already established.

OBJECTIVE: To increase the swimming competence and confidence of the underserved youth in the Gathenton School District by adding Cooperville Middle School and increasing overall student participation by 25 percent within one full school year.

METHODS:

Swim 4 Life program manager will recruit a point person on staff at Cooperville who has a specific interest in the program.

The Cooperville point person will work in collaboration with the program manager to

Create a small task force inclusive of the physical education teacher and a representative of the PTA

Hold a short series of meetings with the program manager, the Cooperville task force, and a point person from the Rockmore task force to share best practices, layout the recruitment plan, agree on the evaluation plan and specific benchmarks, and coordinate schedules for the use of the pools

Create specific recruitment materials for the Cooperville site and update the general program materials to incorporate Cooperville as a new site

Host an Interested Parents meeting and separate Interested Students assembly at Cooperville, making sure we recruit and confirm at least five parents and students from the two other program sites to provide testimonials about the program at the meeting and assembly

Launch a time-specific recruitment period targeting a minimum of twenty-five kids Once officially launched, the program manager will formally chart the progress of each participant, noting the specific benchmarks along the way as established in the evaluation

Question: Create Methods/Strategies using the points mentioned above