Question: CASE STUDY: Revitalizing Performance at CrystalTech Solutions Sdn Bhd . Background: CrystalTech Solutions Sdn Bhd . , a mid - sized software development company in

CASE STUDY: Revitalizing Performance at CrystalTech Solutions Sdn Bhd.
Background:
CrystalTech Solutions Sdn Bhd., a mid-sized software development company in Malaysia, has been experiencing a steady decline in employee engagement and performance over the past two years. While the company offers competitive salaries and a flexible working environment, recent internal audits revealed that most employees feel disconnected from their roles and lack opportunities for professional growth. The companys HR department uses a traditional performance appraisal once a year, with limited feedback mechanisms and no structured reward or recognition program.
Current Challenges identified:
Employees feel their efforts are not adequately recognized
Performance-based incentives are inconsistent and not tied to clear KPIs.
Learning and development opportunities are minimal, often not aligned with actual job needs
Managers lack proper training in conducting performance reviews or mentoring.
Theres no structured feedback system like 360-degree feedback
The CEO has decided to implement a comprehensive performance management reform initiative. She has tasked the HR team to explore performance-linked rewards, improved learning integration, feedback systems, and clear performance management roles.
1. In the context of CrystalTech Solutions Sdn Bhd., discuss how the organization can integrate performance management with employee development to address the declining engagement. Include strategies for identifying learning needs through performance reviews.
2. Critically evaluate how CrystalTech Solutions can link compensation and rewards to performance to motivate employees and drive organizational results. Highlight both intrinsic and extrinsic rewards in your answer.
3. Analyze how CrystalTech Solutions can implement a 360-degree feedback system to enhance employee development and support continuous improvement. Identify potential stakeholders and address common implementation challenges.
4. Discuss the roles of HR, managers, and employees in creating a performance-oriented culture at CrystalTech Solutions. How can these roles support a sustainable performance management framework?
5. Evaluate how CrystalTech Solutions can measure the impact of learning and development initiatives on employee and organizational performance. Provide relevant tools or metrics that can be applied.

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