Question: Case Study - Selling Executives on Project Management After reviewing all your learning materials, now is the time to utilize what you've learned to analyze
Case Study Selling Executives on Project Management
After reviewing all your learning materials, now is the time to utilize what you've learned to analyze a reallife scenario by reading the following case study: Kerzner, Harold. Project Management Case Studies. John Wiley & Sons, Inc. Fifth Edition. ISBN: Pages Download Kerzner, Harold. Project Management Case Studies. John Wiley & Sons, Inc. Fifth Edition. ISBN: Pages
After reading the case study, discuss the following questions with your peers:
Why did the executives refuse to listen to their own employees but were willing to listen to a consultant?
Was the consultant correct in beginning the presentation by showing the gap between Levon and the rest of the industry?
Why did the executives still seem apprehensive even after the consultants presentation?
What should the consultant say next to get the executives to understand and support project management?
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