Question: Case Summary: Answer with the course material. 1. What can be done to increase the capacity of gondolas? What revenue impact would this have? 2.

Case Summary:

Answer with the course material.

1. What can be done to increase the capacity of gondolas? What revenue impact would this have?

2. How can you balance revenue maximization with the maintenance of cultural heritage? Is it possible? If so, what would you recommend?

3. Consider the pricing structure of the gondolas. What sort of changes would you recommend? How would customers react? What revenue impact would your recommendations have?

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