CATEGORIZING ANALYTICS The three techniques for business analytics include descriptive analytics, predictive analytics, and prescriptive analytics. For each of the below examples, determine which analytical technique is being used. Descriptive Analytics Predictive Analytics Prescriptive Analytics Example Which candidate will win the election? What price for a product will maximize profit? How much money do I need to save each year to have enough money for retirement? How many products were sold last year? What is the best route for the delivery person to drop off packages to minimize the time needed to deliver all the packages? How many Valentine's Day cards should Hallmark print to maximize expected profit? How will marketing affect the daily sales of a product? How can a company minimize the cost of shipping products from plants to customers? What team will win the Superbowl? How can I schedule my workforce to minimize operating costs? What was the average purchase price for new customers last year? How will the placement of a product in a store determine product sales? How many customers do we have and where are they located?