Question: Ch 9 , p . 3 0 8 - 3 1 4 , identifies the importance and ways in which the brand can conduct brand
Ch p identifies the importance and ways in which the brand can conduct brand tracking. Collect and build a table using the following template or something very similar to your brand. Identify specific data points for your table using information you are able to collect through social media or other sources. Explain the outcome of your table and what information showed a pattern. See example below.
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