Question: Changes in the technological environment allow companies to sell the same product to different buyers at different prices by accessing information about demand. For example,
Changes in the technological environment allow companies to sell the same product to different buyers at different prices by accessing information about demand. For example, fast food giant Wendys caused controversy by suggesting it would charge different prices for its food items at different times of day based on uptothesecond information about demand. What type of pricing tactic was it suggesting?
a
competitive pricing
b
skimming
c
productline pricing
d
differential pricing
e
socialoriented pricing
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