Question: Chapter 9 Case in Point: Samsung Uses Different Pricing Strategies answer each question in paragraph form. must be 400 words. use in text citations and

Chapter 9 Case in Point: Samsung Uses Different Pricing Strategies

answer each question in paragraph form.

must be 400 words. use in text citations and a works cited

Chapter 9 Case in Point: Samsung Uses Different Pricing Strategies answer each

1. Should Samsung make pricing decisions independent of the other components of its marketing mix? 2. If pricing decisions affect revenues by selecting a price on a given demand curve, how do the product, promotion, and distribution elements of the marketing mix affect revenue? 3. What do you believe should be the major objectives of both skimming and penetration strategies

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