Question: Check My Work ( 3 remaining ) Whether the assessments are continuous or periodic, they require knowledge of marketing research techniques. For the 5 Cs

Check My Work (3 remaining)
Whether the assessments are continuous or periodic, they require knowledge of marketing research techniques. For the 5Cs of the marketing framework (Customer, Company, Context, Collaborators, Competitors), marketers use marketing research techniques to include all EXCEPT:
a. Surveys for customer satisfaction
b. Secondary data to understand context
c. Observational data to check on competitors
d. Scanner data for pricing

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