Question: Chipotle: Identify at least 3 key segments for Chipotle (5 points) Identify one segment with unmet needs that Chipotle could potentially address that is consistent

Chipotle:

  • Identify at least 3 key segments for Chipotle (5 points)
  • Identify one segment with unmet needs that Chipotle could potentially address that is consistent with the companys objectives and resources (5 points)
  • Give one example of how Chipotle could position itself to address that segment (5 points)

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