Question: Choose a beverage product (For example ginger ale) and make an adapted version of it and explain how you will market it. Explain your product

Choose a beverage product (For example ginger ale) and make an adapted version of it and explain how you will market it. Explain your product and the other 4 P's: promotion, place and price. Your product marketing plan will include the following sections:

Executive Summary

Situation Analysis

SWOT/TOWS

Marketing Strategy

Marketing Promotions/Tactics

Financials

Controls

References

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