Choose a product from the company you work for - tell us what that product is and remind us what company you work for. Using the Marketing Channels for Consumer Products chart in the Study Plan: Describe the marketing channel as the product makes its way to the final consumer. Use what you've learned about transactional, logistical, and functional roles to explain. Which channel member is the company you work for?

Answer rating: 100% (QA)

Lets say the product is a smartphone and the company I work for is called TechConnect In the marketing channel for our smartphone the product would ty... View the full answer