Question: Choose a store that you regularly visit ( Target ) . Conduct in - store observation - based marketing research and write an analytical report.
Choose a store that you regularly visit Target Conduct instore observationbased marketing research and write an analytical report. There's no need to make a special trip; it can be any storerestaurant you typically shop in a week. In your response, please specify:
The store name, location, visit time
Some background info of the store. If it is a retail chain, make sure to be more specific about the store that you are visiting. Describe its characteristics.
Find any specific store elementsunitsaspects that are effectively designed for marketing purposes. Identify the evidence that demonstrates the stores customercentered orientation. Discuss why these strategies are effective.
Find any specific elementsunitsaspects of the store that are currently not performing well or poorly designed from marketings perspective. Then please provide your recommendations regarding how to address these problems and issues, and elaborate why these corrections are needed.
Note:
Page length is not specified for this question. But please make sure to thoroughly address the questions, and provide indepth analysis, discussion, and practically useful recommendations.
Please ensure that your answers are systematically organized and presented in a well structured manner.
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