Question: Choose an outside media source (Advertisement) regarding digital marketing. Using the chosen source and the 5 steps below, you will conduct a step-by-step (modified) scientific

Choose an outside media source (Advertisement) regarding digital marketing. Using the chosen source and the 5 steps below, you will conduct a step-by-step (modified) scientific method process detailing the market research process and how that resource emerged out into public view. (provide visual examples).

1. Problem The thing that you want to know. The question you want to answer. Why does this source need to be advertised?

2. Research - Information about the problem. What is already known? How can they make it better?

3. Hypothesis - Educated guess or prediction of the outcome of the research. Was this guess tested before approval? What demographic criterion was used?

4. Experiment- Tests the hypothesis. How was the source tested? Where/What/Who?

5. Observations - Aby statistical data collected during (and for) the research.

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