Choose three (3) chain restaurant logos from the United States and download their logos from the web. The restaurants must be the same type of cuisine (e.g., American, Italian, Mexican, Thai, Chinese, etc.).

The restaurants may be regional or national chains.

Download the logo graphics. Insert the three (3) restaurant logo graphics into a Microsoft Word document. Compare and contrast these logos addressing the following: Logo symbols/symbolism Depending on your chosen restaurants, you may need to briefly research their history to understand the symbolism in their logos.

Logo color scheme You may need to consider the competition to understand why a certain restaurant uses certain colors. Logo font style What kind of messaging does the font style communicate? How can you tell?

Answer rating: 100% (QA)

Here are three examples from different cuisines 1 American Cuisine Restaurant Applebees Grill Bar Lo... View the full answer