Question: Class Exercise 2: Market Coverage The purpose of this exercise is to improve students' understanding of the intensities of market coverage. Identify the intensity of

Class Exercise 2: Market Coverage The purpose of
Class Exercise 2: Market Coverage The purpose of this exercise is to improve students' understanding of the intensities of market coverage. Identify the intensity of market coverage for each of the following products. USE: EXCLUSIVE, INTENSIVE, OR SELECTIVE. 1 POINTS EACH. TOTAL 15 POINTS. Answer Question 1. Potato chips 2. Gucci handbags 3. Large-screen televisions 4. Rolex watches 5. Clinique cosmetics 6. Carbonated beverages 7. Range Rover vehicles 8. Stereo systems 9. Levi jeans 10. Apple iPads 11. Gasoline 12. Cannondale bicycles 13. Jaguar automobiles 14. Nintendo Wii games 15. Reebok shoes

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