Question: [ Coca - Cola ] Coca - Cola notices low product interest in a new region and organizes focus groups to understand unfamiliar customer preferences.
CocaCola CocaCola notices low product interest in a new region and organizes focus groups to understand unfamiliar customer preferences. What type of marketing research is CocaCola conducting?
Exploratory research
Enturetench
Consalmer ethnography
Deschptheresearch
A field experiment
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