Question: Coca Cola is selling Coke Zero, a non - sugared drink, in a number of markets. The market for non - sugared soft drinks continues

Coca Cola is selling Coke Zero, a non-sugared drink, in a number of markets. The market for non-sugared soft drinks continues to grow and Coke has a high share in this market. In the BCG Strategic Planning Matrix, Coke Zero is a:
a. star
b. cash cow
c. question mark
d.,log
Coca Cola is selling Coke Zero, a non - sugared

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