COCA COLA : Is there a typical project for your company (e.g. a drug for a pharmaceutical company)? If yes, what does it look like in terms of life (long term or short term), investment needs and cash flow patterns? How good are the projects that the company has on its books currently? Are the projects in the future likely to look like the projects in the past? Why or why not? What are the different kinds or types of financing that your company has used to raise funds? Where do they fall in the continuum between equity and debt? How large, in qualitative terms, are the advantages and disadvantages to this company from using debt? From the qualitative trade off, does this firm look like it has too much or too little debt?.