Question: Coca - Cola systematically monitors public information about Pepsi's product developments and market strategies. What is Coca - Cola engaged in ? Customer Relationship Management

Coca-Cola systematically monitors public information about Pepsi's product developments and market strategies.
What is Coca-Cola engaged in?
Customer Relationship Management
Marketing Analytics
Competitive Marketing Intelligence
Causal Research
Coca-Cola systematically monitors public information about Pepsi's product developments and market

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