Colgate Palmolive Company, Harvard Case Solution & Analysis

For each assigned case your write$-$up should include:

$1)$ a brief analysis $-$ what is$($are$)$ the problem$($s$)?$ Focus on the most important problem and problems that we can, as marketers address.

$2)$ recommended a course of action $-$ briefly, how can this issue be addressed? are there options? which do you choose?

$3)$ develop substantiation of the solution option you choose to solve the key problem you chose. Describe the process you will go about to implement the solution.

Some things to consider when writing about solutions: a$)$ money is always an issue. b$)$ does the company have the ability to implement your option, c$)$ doing nothing is an option.