Communications under normal circumstances can be difficult. How do you communicate a message designed for the whole community that is attention grabbing, brief, and to the point? For this discussion, imagine you are responsible for developing/creating a message that will go out to the community as a whole. What would it say?

In your initial response, address each of the following prompts based on what youve learned in this module:

• How will the message be delivered and who is the message designed for?

• Develop three messages utilizing the 27/9/3 guidelines.

• What role does social media play during crisis communication and, more specifically, what role would it play in the messages you described above?