Company C currently sources keyboard components from various suppliers. Company C calculated that the external transaction costs of sourcing components would amount to $10 million, and the internal transaction cost of manufacturing the components would amount to $8 million. In this scenario, Company C should 

a. exit the keyboard industry. 

b. continue to outsource production. 

c. diversify its activities. 

d. vertically integrate

Answer rating: 100% (QA)

Based on the information provided Company C should most likely continue to outsource production opti... View the full answer