Company Starbucks , need help with the question below

Based on your work this semester, synthesize and present key analytical findings about where the company is exceling and how or where it can improve. Refer to both your CLC and individual analysis in your summary.

Propose two creative yet viable corporate-level strategic alternatives. Critique the pros and cons of each alternative utilizing your analytical findings.

Select and defend the pursuit of one of your two viable alternatives. How does this alternative align with the firm's mission, vision, and values? How can management employ this alternative to create competitive advantage for the firm? Suggest next steps.