Company : Tim hortans

please complete question 1, 2, 10,11

Create a mock communication plan for your chosen organization regrading changes that you are recommending they make take on change and develop the plan to communicate it . This is for you to experience creativity with the group have fun Your change communication plan must have the following components:

1. Description of what is changing and when 10pts

2. Urgency and purpose of change (why is it happening now) 5 pts

3. Impact of change (what will employees, others be affected?) 10pts

4. Target audiences: a) those directly affected by change and how (need to know), b) those indirectly affected (should know). 5 pts

\5. What actions will be taken to communicate to various cultures and ethnicities and English as a second language? 5pts

6. Communication objective: (raise awareness, change behaviour, change attitudes, build support, neutralize critics, etc.)? 10pts

7. Overall key message what why when how 10pts

8. Develop your SOCO 5pts

9. Communication tools to be used and why. 10pts

10. How often will you communicate and why? 5pts

11. How will you measure and report on BOTH outputs and outcomes of communication? How will feedback and two-way communications occur? (A symmetrical communication is based on the organization's openness and willingness to interact with its stakeholders by listening and responding to what they say)... 10pts