Comparing and contrasting two local service providers, evaluate, analyze, and then compare, and contrast a service-based business McDonald Big Mac under Attack. Analysis, evaluate, and then compare and contrast the following issues.

• What service was done well by each of the service provider?
• Elaborate and point out several specific examples. For each service provider, what aspects of this services had a positive influence on your perceptions of the overall service experience and similarly, what aspects of this service experience had a negative influence on your perceptions of the overall service experience?
• explain your answer in detail Which of the following characteristics (color, lighting, shapes, sound, smell) in each of the service providers physical evidence influenced your customer experience?
• What other aspects of the physical evidence were present?
• How did each providers use their physical evidence as a differentiator?
• To enhance the customer's experience?
• To facilitate service delivery?
• What recommendations would you make to improve the customer service experience?
• Please provide one for each service provider.