Competitor analysis in construction bidding

COMPETITOR ANALYSIS IN CONSTRUCTION BIDDING By: Bee-Lan 00. Derek 8. Drew. and Goran Runeson Background on the article: in the construction industry, competitive bidding is used for various procurement routes available for satisfying clients' construction needs. These include traditional procurement via design-bid-construct. and the non- traditional ones such as the design-and-build, management contract. and build-own-operate-transfer. Though, it should be noted that contractors do not always bid for every job that comes along but select from a continually changing array of potential projects. Therefore, competitive bidding in construction is concerned with contractors making strategic decisions regarding project selection whether or not to bid for a job and determine bid price if contractors opt to bid. It has been tound in many studies that there are differences in the ranking of factors that contractors consider when making bidrno-bid and markup decisions. This suggests that contractors' bidding decisions are dependent on many individual firm-specific characteristics, including some that are unobserved. i.e.. the notion of heterogeneity across contractors. Gonzalez Diaz et al. suggest that one may think oi the unobserved heterogeneity as the management style of a construction firm. which may include its manager's capability. the quality of its output. and its competitive strategy. Question: Based on the background given above. which research design. in your opinion, should be used in this study? Explain your