Competitors $($slide $1)$: Identify at least two of your company$$s top competitors and explain how they compete with your company.

Competitive advantages $($slides $27)$: Evaluate your company$$s competitive advantages.

Summarize the unique skill sets, products, location, and values of your company.

Use Porter$$s five forces to analyze your company$$s competitiveness and growth potential in its industry. Assign a rating to your company for each of Porter$$s five forces as very high $($VH$),$ high $($H$),$ low $($L$),$ or very low $($VL$).$ Justify your ratings.

Area of opportunity $($slides $89)$: Identify one area of opportunity that will help your company increase its revenue or market share over the next five years. Explain how this opportunity can lead to an increase in revenue or market share.