Complete a Value Proposition Canvas for a Target Customer [AT1.5] figure out a target customer that you'd like to focus on for this activity. Your customer should be specific enough that you can narrow down to particular jobs that customer is trying to perform. Once you've decided on a customer to focus on, use the resources in this module to learn how to fill out a Value Proposition Canvas and complete one for your chosen customer. Start by reviewing a couple of articles and videos relating to the Value Proposition Canvas. At a minimum, you should read these articles from the reading list for this module: Know Your Customers' "Jobs to Be Done" Value Proposition Canvas Explained The Flow of a Value Proposition Canvas You will also need a copy of the Value Proposition Canvas template. Once you've caught up on the reading and grabbed the template, it's time to get to work. Pick a target customer and start filling in some details on the canvas. You should fill in the customer side first, then try to come up with a product offering that matches what your customer needs. You'll find this exercise works better if you try to limit the amount of jobs you're focusing on. For example, your customer might have a lot of things they're trying to achieve in their life, but your Value Proposition Canvas should focus on a small number of related jobs they're trying to perform.