Question: Concept Check: 2 . 4 Identifying the Desired Brand Image - Question 1 2 tries left Why is it important to create the right brand

Concept Check: 2.4 Identifying the Desired Brand Image - Question 1
2 tries left
Why is it important to create the right brand image?
It is indicative of the professionalism of the advertising agency that represents the company.
It demeans the competition.
It displays the creativity of a company.
It transmits a clear message about the distinctive nature of a company.

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