Question: Conch Republic Electronics Conch Republic Electronics is a mid sized electronics manufacturer located in Key West, Florida. The company president is Shelley Couts, who inherited

Conch Republic Electronics

Conch Republic Electronics is a mid sized electronics manufacturer located in Key West, Florida. The company president is Shelley Couts, who inherited the company. When it was founded over 70 years ago, the company originally repaired radios and other household appliances. Over the years, the company expanded into manufacturing and is now a reputable manufacturer of various electronic items. Jay McCanless, a recent MBA graduate, has been hired by the company's finance department.

One of the major revenue-producing items manufactured by Conch Republic is a personal digital assistant (PDA). Conch Republic currently has one PDA model on the market, and sales have been excellent. The PDA is a unique item in that it comes in a variety of tropical colors and is preprogrammed to play Jimmy Buffett music. However, as with any electronic item, technology changes rapidly, and the current PDA has limited features in comparison with newer models. Conch Republic developed a prototype for a new PDA that has all the features of the existing PDA but adds new features such as cell phone capability. The company has performed a marketing study to determine the expected sales figures for the new PDA.

Conch Republic can manufacture the new PDA for $200 each in variable costs. Fixed costs for the operation are estimated to run $4.5 million per year. The estimated sales volume is 70,000, 80,000, 100,000, 85,000, and 75,000 per each year for the next five years, respectively. The unit price of the new PDA will be $340. The necessary equipment can be purchased for $16.5 million and will be depreciated on a 5 year straight-line schedule.

Net working capital investment for the PDAs will be $6,000,000 the first year of operations. Of course NWC will be recovered at the projects end. Conch Republic has a 35 percent corporate tax rate and a 12 percent required return.

Shelly has asked Jay to prepare a report that answers the following questions:

  1. What is the IRR of the project?
  2. What is the NPV of the project, based on the required rate of return of 12%?
  3. Please provide the formula and the final result of each highlighted question
  4. Conch Republic Electronics Conch Republic Electronics is a mid sized electronics manufacturer

Please provide the formula and the final result of each highlighted question.

Time Period 1 2 4 5 Total 16,500,000 Investment Depreciation Straight Line 5 Years Annual Depreciation New PDA Sales Units Unit Price 3,300,000 70,000 80,000 100,000 85,000 75,000 410,000 340 Unit Sales of New PDA Variable Cost 23,800,000 14,000,000 27,200,000 16,000,000 34,000,000 20,000,000 28,900,000 17,000,000 25,500,000 139,400,000 15,000,000 82,000,000 200 Unit Gross Margin Fixed Cost Deprciation EBIT 11,200,000 4,500,000 3,300,000 3,400,000 1,190,000 2,210,000 3,300,000 5,510,000 9,800,000 4,500,000 3,300,000 2,000,000 700,000 1,300,000 3,300,000 4,600,000 (6,000,000) - 16,500,000 (1,400,000) 14,000,000 4,500,000 3,300,000 6,200,000 2,170,000 4,030,000 3,300,000 7,330,000 11,900,000 4,500,000 3,300,000 4,100,000 1,435,000 2,665,000 3,300,000 5,965,000 10,500,000 4,500,000 3,300,000 2,700,000 945,000 1,755,000 3,300,000 5,055,000 35% Rate Taxes @ Net Income Add Back Depriciation Operating Cash Flow NWC Cash Flow Net Cash Flow NPV Factor Present Value of Cash Flows Initial Investment NPV 57,400,000 22,500,000 16,500,000 18,400,000 6,440,000 11,960,000 16,500,000 28,460,000 (6,000,000) 5,960,000 5,510,000 7,330,000 5,965,000 5,055,000 IRR

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