Conduct an industry analysis of this case before 2009 using Porter's 5-Forces Model. (1) Define the industry using the industry value chain. Who are Coke and Pepsi? Are they bottler or concentrate producer or both in the value chain? Who are suppliers and buyers of Coke and Pepsi? (2) For each Force, answer whether the Industry Force is low, medium, or high in intensity. Cite key evidence from the case for your answer - do not list everything, just the most important point or two that supports your answer. (3) Given the strengths of the other Industry Forces, is the level of rivalry what you would expect? Why or why not? (4) Think dynamically; What Force is changing the most after 2009? Is it increasing or decreasing? Provide evidence from the case for your answer. You should not do any graphics for this assignment: Just type your answers. By submitting this paper, you agree: (1) that vou are submitting vour paper to be used and s Conduct an industry analysis of this case before 2009 using Porter's 5-Forces Model. (1) Define the industry using the industry value chain. Who are Coke and Pepsi? Are they bottler or concentrate producer or both in the value chain? Who are suppliers and buyers of Coke and Pepsi? (2) For each Force, answer whether the Industry Force is low, medium, or high in intensity. Cite key evidence from the case for your answer - do not list everything, just the most important point or two that supports your answer. (3) Given the strengths of the other Industry Forces, is the level of rivalry what you would expect? Why or why not? (4) Think dynamically; What Force is changing the most after 2009? Is it increasing or decreasing? Provide evidence from the case for your answer. You should not do any graphics for this assignment: Just type your answers. By submitting this paper, you agree: (1) that vou are submitting vour paper to be used and s