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rategy Basics: Restoring Competitive A$...$

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Araceli

Based on what you know about our firm and, our competitors, what do you think the likely problem is$?$

Natural Strands products are priced much lower compared to rivals.

Natural Strands' strategy is not different enough from rivals. We all are competing as broad differentiation.

Natural Strands has too

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Competitors

Competitive Analysis

TOUCHABLE HAIR

PRODUCTS

Touchable Hair Products strives offer healthy hair products with natural ingredients to curly head:

Current Product Offerings and Pricing

Strawberry Hair Butter $$30-80z$

Pear Hair Butter $$35-6$oz

rape Scalp Mist

$$10-407$