Question: Consider the case on LVMH: Getting Big While Staying Beautiful. 1.Describe the level of diversification LVMH have occurred over the past years? 2.What do you

Consider the case onLVMH: Getting Big While Staying Beautiful.

1.Describe the level of diversification LVMH have occurred over the past years?

2.What do you think was the reasons why LVMH diversified?

3.How does LVMH create value by productively using company resources?

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