Consider the five forces model of Prof. Michael Porter. First describe the jockeying for position within an industry,Then describe the actual or potential impact of the four other forces on that industry. You may want to limit your discussion to particular geography to suit the case.

Define value. What are some of the ways in which your organization or one you have had experience with creates value? Who captures that value? What more could you do to increase the total value or redistribute it?

Jockeying for Position (Rivalry Among Existing Competitors)

Threat of New Entrants

Threat of Substitute

Bargaining Power of Suppliers

Bargaining Power of Buyers