Question: Consider the following three dimensional alternatives. A = (15, 20, 25) B = (10, 20, 0) C = (30, 15, 10) If the individuals form

Consider the following three dimensional alternatives.

A = (15, 20, 25)

B = (10, 20, 0)

C = (30, 15, 10)

If the individuals form their preference rankings based on the model of Tversky and Simonson (assuming v is linear, u(A) = 40,u(B) = 200,u(C) = 50, = 3),

(a) [6 points] From the set {A, B}, determine the ranking of the alternatives.

(b) [6 points] From the set {A, B, C}, determine the ranking of the alternatives.

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