Question: Construct a high block positioning map for UTA Identify potential leadership positions based on dimensions Arrange dimensions high to low Draw two dimensional pictures based
Construct a "high block" positioning map for UTA Identify potential leadership positions based on dimensions Arrange dimensions high to low Draw two dimensional pictures based on dimensions Focus on strengths Consolidate the best two leadership dimensions Which demonstrate the "high block" position Explain in a few sentences why this is a good positionPossible dimensions of competitive strategy Specialization Brand identification Push versus pull Channel selection Product quality Technological leadership Vertical integration Cost position Service Price policy Leverage Relationship with parent company Relationship to home and host government.Positioning Map Example: Apple Hi Apple Attractive interface Other tech firms LO LO HI Ease of use Note Because these are ordinal scales, no erences caribe made out the distances between groupe on each scale. It doesn't matter how far one group appear to be from the other only the group is higher or lower on the scalePositioning Map Exercise: UTA HO UTA Dimension Other Schools LO LO Hi Dimension Note. Because these are ordinales diferences can be made about the distances between groups on each scale it doesn't matter now for one group appears to be from the only thing the role of lower on the scale
Step by Step Solution
There are 3 Steps involved in it
1 Expert Approved Answer
Step: 1 Unlock
Question Has Been Solved by an Expert!
Get step-by-step solutions from verified subject matter experts
Step: 2 Unlock
Step: 3 Unlock
