Question: Construct the External Factor Evaluation (EFE) matrix with ten (10) opportunities and ten (10) threats.Provide written analytical comments on the EFE matrix results and sources

Construct the External Factor Evaluation (EFE) matrix with ten (10) opportunities and ten (10) threats.Provide written analytical comments on the EFE matrix results and sources .*Calculations are needed - See Content below.

Construct the External Factor Evaluation (EFE) matrix with ten (10) opportunities and

External Factor Evaluation Matrix (EFE) Opportunities Weight Rating Weighted Score 1. 141 million possible investors in Europe, UK, and Germany. 0.06 0.06 2. LowP/E ratio which should attract value investors. 0.06 0.18 3. Increased desire for wireless service. 0.02 0.04 4. Growing Hispanic population in the US. 0.06 0.12 5. Sports marketing can be luring for younger customers. 0.10 0.30 Threats Weight Rating Weighted Score 1. Newregulatory complaints (newphone # portability). 0.10 0.30 2. Rising costs of healthcare. 0.07 0.14 3. Global unrest- economic monetary and financial. 0.12 0.36 4. Consumer privacy rights being attacked 0.02 0.08 5. Weak Consumer spending. 0.10 0.20 6. Decreasing demand for traditional voice lines and fixed lines. 0.05 0.15 7. Increasing overlap of telecommunication territories. 0.06 WNBWNW 0.18 Increasing competition for providers of web search directories. 0.02 0.04 9. Increasing providers of wireless services. 0.06 0.24 10. Brandrecognition. 0.10 0,40 TOTALS 1.00 2.79

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