Consumer decision-making process.Go through the six steps of the purchase process and identify where marketing can influence each of the six steps.For example, if a consumer just identified a need for Kingsford Charcoal in step one, then the company can advertise how your product fills that need.Or, if a consumer purchased Kingsford Charcoal, the consumer can be called and asked about their satisfaction with the product and if there is any dissatisfaction steps can be taken to ensure the customer satisfaction.Be sure to be more specific with respect to your product or service than this example.