Question: Consumer touchpoints for North Face, an apparel company, would include which of the following? Multiple select question. purchasing a jacket from competitor, Patagonia discussing North

Consumer touchpoints for North Face, an apparel company, would include which of the following?
Multiple select question.
purchasing a jacket from competitor, Patagonia
discussing North Face with a friend who owns a jacket
seeing a North Face advertisement in Outdoor magazine
shopping exposure to North Face at Kohl's department store

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